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There is a lot of variety within the world of business careers – in every country, across every industry, and within many different sizes and types of business. Every organization needs effective managers and leaders, with diverse skill sets and specialized knowledge. To strengthen your career prospects, you may choose to pursue related work experience opportunities and/or additional business courses, which could be either short graduate training courses or full-length graduate-level degrees – either an MBA or a specialized master’s degree.

Rather than just describing what to do, these online business courses focus on guiding you through the process of actually doing it in real-time while you’re going through the program—which is the true sign of a strong online business course.

Gary Vaynerchuk is a prolific wine guru, business builder and investor who is now known as a public face, with his popular podcasts, YouTube channel and public speaking gigs at major events. Context is Key: Social Media Strategy teaches you how to tell your brand’s story correctly for each social media platform. He shows you how you can tailor your social media content so it can be most effective for each platform.

Smart marketers make use of new SEO strategies to better target prospects; they adjust their messaging based on metrics; they walk a fine series on social media to boost their presence and ensure their particular messages are perfectly suited to every audience. In other words, they will move quickly and expertly and they can never stay in place for long, lest that they fall behind.

Learn how to figure out which terms your customers actually search and how to create online content that is most likely to rank high in Google search engine page results.  For most organizations, search engine optimization presents a greater conversion opportunity that social media outreach.

John Lee Dumas is one of the world’s best known and most successful podcasters, with his daily EntrepreneurOnFire podcast setting records on iTunes. Not only does John broadcast himself, but he has also founded the world’s number 1 podcasting community, which includes an extensive training course for all potential podcasters. At Podcaster’s Paradise Jon teaches you how to create, grow and monetize your podcast.

Learn from the Lead SEO Instructor of UC Davis Extension and get a strong foundation in search engine optimization. This four-week course will teach you best practices with SEO and core strategies in driving the results you want.

So if you’re looking to take your career to the next level, our Business Management courses will give you the skills needed to be highly effective. You’ll have a great understanding of how to get the most out of your team, alongside everything you need to know to flourish in your role and drive your organisation forward.

Entry requirements for undergraduate business degrees will vary depending on your country of study. For example, UK universities will ask for good GCSE and A-level results (or the equivalent), while US universities will ask for a High School Diploma with good grade point averages (GPAs), in both cases often showing a preference for strong results in mathematics and similar subjects. Universities may also wish you to demonstrate leadership skills and prove your interest in business, perhaps through an interview or a personal statement.

Digital marketing is also referred to as ‘online marketing’, ‘internet marketing’ or ‘web marketing’. The term digital marketing has grown in popularity over time. In the USA online marketing is still a popular term. In Italy, digital marketing is referred to as web marketing. Worldwide digital marketing has became the most common term, especially after the year 2013.[15]

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